Cross Media Marketing Professional
James is a nationally recognized industry thought leader on all things cross media. He has extensive experience in the development of advanced cross media and one to one (1:1) marketing campaigns for international clients. He has developed national cross media marketing strategies for such firms as Marriott, Hartford Insurance, ThermoSpas, California Closets, Home Depot, and many more. He is a frequent speaker at conferences and trade shows in a wide variety of industries.
His firm’s extensive marketing experience creating custom campaigns that feature Personalized URLs (PURLs) and variable data was utilized in the development of the industry leading VDP Web® software as a service.