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5 posts from September 2008

Kodak Features Cross Media Marketing White Paper

September 26, 2008
Posted by JFM Concepts at 2:52 PM

Print Ambassador, sponsored by Kodak, recently reposted "Cross Media Marketing 2008" a white paper previously featured by this blog. Click on the image below to view the post.

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ModeledCreditScore.com - Bringing Lead Information in Seconds

Posted by JFM Concepts at 2:25 PM

Over 40 different data points are instantly available about your prospect. This information is easy to read and can be quickly reviewed while the prospect is in house. The contact is automatically saved for further follow up from your sales staff.

  • Name
  • Age
  • Gender
  • Address
  • Phone
  • E-mail
  • Modeled Credit Score
  • Home Market Value
  • Presence Credit Card
  • Occupation
  • Income
  • Date of Birth
  • Marital Status
  • Presence/Age Children
  • Loan to Value
  • Education
  • Length of Residency
  • Modeled Auto Credit
  • Consumer Auto Credit
  • Credit Counciling Index
  • Revolving Balance
  • Presence of Credit Card
  • Likeliness of being in market for a car
  • Homeowner
  • Dwelling Type
  • Mortgage Rate Type
  • Loan To Value
  • Refi Date
  • Equity Available
  • Home Market Value
  • Mortgage Estimate
  • Mail Respondant
  • Do Not Call opt-in

Quickly Know Potential Customers

September 22, 2008
Posted by JFM Concepts at 3:27 PM

Know Your Customer

Modeledcreditscore.com gives fi rms the ability to prequalify prospects instantly with only the First Name, Last Name, Zip Code, or Phone Number.

Signed credit report applications are not required. All information is derived from public records which have been utilized for years. Permission of the prospect is not required to access public domain records. With Modeledcreditscore.com’s on-line interface, instantly receive over 40 data points.

What’s new is our ability to grant you access to this valuable data in real time on the internet without a large capital investment or complex P.O.S. system.

B2C Sales

Any B2C sales organization can capture valuable prospect information and create an actionable lead list.

Auto/Cycle/Boat & RV Dealerships

Most vehicle retailers already capture their prospects name, address and phone number. Using Modeledcreditscore.com, the dealer will be able to customize the sales process to best fi t the customer. Are they a lease or buy here pay here? Now you can know.

Mortgage Companies

The credit bureaus will sell the names of anyone who has a credit check done by a mortgage company. Modeledcreditscore.com allows the loan offi cer to better understand their potential client before they alert the competition that their prospect is interested in applying for a mortgage or refi nancing.

Home Improvement

Many of our home improvement clients spend a fortune on leads. The solution: Pre-qualify the prospect before making an expensive sales call. The cost of gas and sales time has risen too high not to take advantage of as much information as possible in advance.

Introduction to Using PURLs and Variable Data Printing

September 10, 2008
Posted by JFM Concepts at 1:25 PM

New to PURLs and Variable Data Printing? Watch this brief introduction and see how PURLs (personalized URLs) are used in cutting edge marketing campaigns that drive trackable ROI.

Caterpillar Case Study Presented by the USPS and Kodak

Posted by JFM Concepts at 1:22 PM

VDP Complete's campaign for Caterpillar was selected by the USPS and Kodak to be featured in a video presentation entitled "Direct Marketing Practices that Deliver." This 6 minute segment details how Caterpillar was able to effectively employ a 1:1 cross media marketing campaign and track ROI.

Free PURL Trial Marketing Software

About Us

JFM Concepts is a full service cross media marketing technology firm featuring the VDP Web® PURL and cross media marketing platform. JFM specializes in creating variable data cross media marketing technologies with Personalized URLs for commercial printers, marketing departments and agencies of all sizes.

Cross Media 101 Book

Cross Media Marketing 101, The concise guide to surviving in the C-Suite is the perfect guide for executives and managers looking to be sure that they have considered the major challenges facing them as traditional marketing methods are eclipsed and even supplanted by new channels. Taking a completely agnostic approach to the marketing mix, the author offers practical insight into the changing marketing world and how marketing leaders can beat the odds. Order Now

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