Welcome to the Cross Media Blog

Our blog is official voice of VDP Web, the online cross media marketing platform. Read on to find out the latest on all things cross media from marketers in the field.

About VDP Web

The VDP Web® online service has all of the features required to build and manage complete cross media marketing campaigns with personalized URLs (PURLs), personal landing pages and world class reporting, using simple web-based tools.Create landing pages with variable text, images, links, and even video & sound. Use personalized URLs in both print and email direct marketing to help drive response and provide detailed tracking for documented Return on Investment.Enterprise accounts include a fully brandable interface at no additional charge. Using a simple form, add your logo, contact information and assign a vanity URL.

About JFM Concepts

JFM Concepts is a full service cross media marketing technology firm featuring the VDP Complete® marketing system and VDP Web® Online. JFM specializes in creating variable data cross media marketing technologies with Personalized URLs for commercial printers, marketing departments and agencies of all sizes. Since 2004, JFM Concepts has developed and executed national cross media marketing strategies for direct clients, traditional agencies and commercial printers. Campaigns include broadcast and print media, direct mail, SMS-text, email, PURLs (personal URLs) and variable data landing pages with surveys and opt-ins. JFM Concepts has years of experience designing, producing and executing marketing campaigns for some of the world's best companies. From full service, custom development to the inspired VDP Web marketing software as a service, there is no substitute for experience.

Free PURL Trial Marketing Software

About Us

JFM Concepts is a full service cross media marketing technology firm featuring the VDP Web® PURL and cross media marketing platform. JFM specializes in creating variable data cross media marketing technologies with Personalized URLs for commercial printers, marketing departments and agencies of all sizes.

Cross Media 101 Book

Cross Media Marketing 101, The concise guide to surviving in the C-Suite is the perfect guide for executives and managers looking to be sure that they have considered the major challenges facing them as traditional marketing methods are eclipsed and even supplanted by new channels. Taking a completely agnostic approach to the marketing mix, the author offers practical insight into the changing marketing world and how marketing leaders can beat the odds. Order Now

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