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September 2011

VDP Web Featured by Print Professional

VDP Web is proud to announce that founder and principal James Michelson, the author of “Cross Media Marketing 101: The concise guide to surviving in the C-Suite” has been featured in several articles both in print and online by Print Professional Magazine in the their most recent issue.  In articles about landing pages, PURLs, email, SMS-Text and other channels, the experts at Print Professional interviewed James on a variety of topics from education, not for profits, fundraising, and general business marketing.

The articles are entitled “The anatomy of a cross media campaign” and “Knowing your audience and its needs help a cross media campaign make its mark” and are available online.  For case studies, more information or to execute your own campaigns, visit www.vdpweb.com.